LUManagement and incentives
Lululemon Athletica Inc. LULU
lululemon's compensation committee added $287.4M of cost back to fiscal 2025 operating income before deciding what its executives had earned, and $20.3M of that was the bill for firing the chief executive and for fighting Chip Wilson's proxy contest. That rewritten $2.50B still missed the annual profit bar by $33.0M and paid nothing on that half, while clearing the three-year bar at 134.4% of target.
Key data
Named CEOHeidi O'Neill, chief executive officer since September 8, 2026
Plan periodFiscal 2025, February 3, 2025 to February 1, 2026, the last year disclosed
Annual cashO'Neill target $2.8M at 200% of a $1.4M salary, range zero to $5.6M
Long-term equityAbout $10.0M a year, 60% performance shares and 40% options, first grant prorated
Sign-on$2.8M of restricted stock, $4.2M of options, $2.0M cash tied to 24 months of service
Payout rangeBonus 0% to 200% of target, new performance-share cycle 0% to 250% with a hard ceiling of 100% if the stock return is negative
Fiscal 2025 outcomeBonus 35.7% of target, fiscal 2023 to 2025 performance shares 134.4%
Latest paceFirst half revenue $4.89B against $4.90B, operating income $730.6M against $962.4M
Options against the plan145,518 options struck at $99.72 on September 9, 2026, stock $96.96 on September 16, 2026
Filing anchorDEFC14A filed May 18, 2026, fiscal 2025 Form 10-K filed March 17, 2026, Form 10-Q filed September 3, 2026
Inside the complete Management and incentives
- 01What the plan pays for
- 02What it has paid
- 03What she does next
- 04Closing thoughts
- 05Methodology
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